Tom Goodwin
Marketing and technology
Founder of Clean Code Sites and PPC Gameplan. Builds the performance marketing and custom-coded technology behind the agency.
About
Harley Street Digital exists because the founders kept seeing the same thing: talented private clinics handed to generic agencies that did not understand healthcare, did not respect the regulations, and reported numbers that did not pay the bills. We are the agency we wanted for our own practices.
The agency is new. The expertise is not. Between us we own and run CQC and GPhC-regulated private clinics in the Harley Street district, and we have spent years building performance marketing and custom-coded technology. We market our own practices every day, then bring exactly that to one clinic per specialism.
The founders
Marketing and technology
Founder of Clean Code Sites and PPC Gameplan. Builds the performance marketing and custom-coded technology behind the agency.
Clinical and commercial
Vascular Scientist
Owner-operator, London Private Ultrasound
Owns and runs a private diagnostics clinic in the Harley Street district. Brings the operator perspective: what actually converts a patient enquiry into a booked appointment.
Clinical and regulatory
Pharmacist prescriber
Pharmacist prescriber. Underwrites the compliance layer: ASA, CAP, CQC, GMC and MHRA-aware marketing that protects the clinic.
The district
The Harley Street Medical District is the densest concentration of private healthcare in the country. It is also one of the most competitive places in the world to win a patient. We are based at 1 Harley Street and we focus here, deliberately, rather than spreading thin across every sector and city.
What we stand for
We report enquiries, booked appointments and patient value, not impressions. If something is not working, you hear it from us first.
A pharmacist prescriber underwrites the work. We protect your clinic from ASA, CAP and MHRA risk as a matter of course, not as an afterthought.
One clinic per specialism. We will never grow a direct competitor with what we learn from you.
Custom code, in-house. No page builders, no offshore content mills, no agency-of-record passing you down a chain.
A useful 30-minute call. No pitch deck, no obligation. We will tell you honestly whether your specialism slot is still open.